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Last Login: 25-Apr-2019
Ria chakravarty
Manager at Rajasthan Patrika , Jaipur
https://betav2.iimjobs.com/r/102126-ria-chakravarty
ABOUT PATRIKA CONGLOMERATE
One of the largest Media Conglomerates in India, Patrika Group is known for its journalistic values and high credibility. Aptly called the ‘newspaper with a soul’, Rajasthan Patrika was started more than 62 years ago. Today, it is read by 12.9 million readers. Globally, Rajasthan Patrika is ranked 24th among top 50 paid for dailies (WAN-IFRA). In India, Rajasthan Patrika is amongst the top three most trusted newspapers (as per BBC-Reuters survey). It also stands amongst country’s five community newspapers, as per AMIC UNESCO. Forbes describes it as ‘Keeping readers above advertisers’. The ‘New York Times describes it as ‘Civic-minded hyper-local with large circulation.’ Wharton University article describes it as ‘Publishing House with PAN India presence.’ Patrika Group reaches 8 states, with 37 editions. With covering the 50% of India’s Hindi Heartland, the Patrika Group has marked its presence in almost every region of India with Rajasthan Patrika being the only Hindi daily to effectively cover the Southern parts of India.
Patrika Group offers a complete multimedia surround with its various verticals, viz. Print, Digital, Radio, Cable, Billboards, OOH, Television, Events, Entertainment, Social Initiatives etc.
PATRIKA EDITORIAL
Rajasthan Patrika…Continuing the Values
Rajasthan Patrika Group is a renowned name in today’s world of Media. While keeping the flag fly high with journalistic values, the group has been setting a benchmark in its quality and analytical reportage on varied subjects. Known for its prestigious reputation PATRIKA is not just a News paper; it is working as an institution par excellence.
PATRIKA DIGITAL
The Group’s digital venture, Patrika Digital, is amongst India’s fastest growing online news sites. Patrika Digital is building a loyal base of online news consuming audience on Web and Mobile. It’s robust and aggressive machinery has propelled the growth of digital business by almost 200% in audience delivery in tier 2 & 3 cities. The group as a whole has a huge digital foray offering over 234 million page views engaging more than 59 million Unique Visitors from across the world on multiple digital platforms including the Web, Wap, and Apps.
patrika.com: Committed to provide fast & accurate news covering national, international and hyper-local news from 58+ major Indian cities.
rajasthanpatrika.com: Focusing on State & cities of Rajasthan with national and international news coverage, catering to the news appetite of people living all over the world from Rajasthan origin.
RADIO- FM TADKA
Patrika Group’s radio venture FM Tadka is currently the 7th largest radio network in India with 18 stations across 6 states. Tadka is currently aired from 15 cities which includes – Jaipur, Kota, Ajmer, Bikaner, Udaipur, Raipur, Bilaspur, Agra, Allahabad, Bareilly, Jhansi, Gorakhpur, Jalgaon, Sholapur and Muzaffarpur. Stations in 3 other cities will be live soon including Aligarh, Jammu and Srinagar. It has been the No.1 radio station in Jaipur survey after survey since 2008. FM Tadka has been enjoying the maximum local connect with listeners.
PATRIKA EVENTS
It has conducted more than 1500 Domestic and International Mega Events ranging from exhibitions to Public Shows, Rural Activations to Tailor-made BTL initiatives, pioneering in conceptualizing and executing consumer trade fairs. With 4 mentions in the Limca Book Of Records, we reach 80+ cities, 60 lac+ visitors by executing 100+ exhibitions per year, delivering 800+ on ground days.
MEDIA ACTION GROUP
Media Action Group (MAG) is an initiative of Patrika Group of Newspapers which aims at maximizing the potential of media as an active agent of social change. It extends to mobilizing public opinion and action in pursuit of developmental goals.
PATRIKA TV
Patrika TV is a 24X7 Satellite Hindi News channel which is going to be launched shortly from the prestigious Patrika Group. It would have the same credibility, analysis and in-depth reporting standards as Patrika has shown with variety in its reportage. It has the potential to reach entire population of Rajasthan. It reaches 7 cr Rajasthanis with a one-stop destination Patrika TV through Mobile & TV platforms.
CATCH NEWS
Catch is a contemporary digital news platform about the ideas and events shaping the world.
It aims to filter and provide news-on-the-run for an impatient new generation while offering context and insight for influencers and the deeper consumer of news.
The content ranges over everything from hard news to hard rock.
In less than 12 months from its inception Catch News has achieved a milestone by growing over 3000% with a monthly user base of 3.1 Million users (Comscore report) surpassing competitors from media groups who have been around for much longer such as Huffpost India, Scroll, Mid-day, Quint, Forbes India, Outlook,the indian talks and others. As per Similar Web, 61% of the website’s traffic is from organic and direct sources.
One of the largest Media Conglomerates in India, Patrika Group is known for its journalistic values and high credibility. Aptly called the ‘newspaper with a soul’, Rajasthan Patrika was started more than 62 years ago. Today, it is read by 12.9 million readers. Globally, Rajasthan Patrika is ranked 24th among top 50 paid for dailies (WAN-IFRA). In India, Rajasthan Patrika is amongst the top three most trusted newspapers (as per BBC-Reuters survey). It also stands amongst country’s five community newspapers, as per AMIC UNESCO. Forbes describes it as ‘Keeping readers above advertisers’. The ‘New York Times describes it as ‘Civic-minded hyper-local with large circulation.’ Wharton University article describes it as ‘Publishing House with PAN India presence.’ Patrika Group reaches 8 states, with 37 editions. With covering the 50% of India’s Hindi Heartland, the Patrika Group has marked its presence in almost every region of India with Rajasthan Patrika being the only Hindi daily to effectively cover the Southern parts of India.
Patrika Group offers a complete multimedia surround with its various verticals, viz. Print, Digital, Radio, Cable, Billboards, OOH, Television, Events, Entertainment, Social Initiatives etc.
PATRIKA EDITORIAL
Rajasthan Patrika…Continuing the Values
Rajasthan Patrika Group is a renowned name in today’s world of Media. While keeping the flag fly high with journalistic values, the group has been setting a benchmark in its quality and analytical reportage on varied subjects. Known for its prestigious reputation PATRIKA is not just a News paper; it is working as an institution par excellence.
PATRIKA DIGITAL
The Group’s digital venture, Patrika Digital, is amongst India’s fastest growing online news sites. Patrika Digital is building a loyal base of online news consuming audience on Web and Mobile. It’s robust and aggressive machinery has propelled the growth of digital business by almost 200% in audience delivery in tier 2 & 3 cities. The group as a whole has a huge digital foray offering over 234 million page views engaging more than 59 million Unique Visitors from across the world on multiple digital platforms including the Web, Wap, and Apps.
patrika.com: Committed to provide fast & accurate news covering national, international and hyper-local news from 58+ major Indian cities.
rajasthanpatrika.com: Focusing on State & cities of Rajasthan with national and international news coverage, catering to the news appetite of people living all over the world from Rajasthan origin.
RADIO- FM TADKA
Patrika Group’s radio venture FM Tadka is currently the 7th largest radio network in India with 18 stations across 6 states. Tadka is currently aired from 15 cities which includes – Jaipur, Kota, Ajmer, Bikaner, Udaipur, Raipur, Bilaspur, Agra, Allahabad, Bareilly, Jhansi, Gorakhpur, Jalgaon, Sholapur and Muzaffarpur. Stations in 3 other cities will be live soon including Aligarh, Jammu and Srinagar. It has been the No.1 radio station in Jaipur survey after survey since 2008. FM Tadka has been enjoying the maximum local connect with listeners.
PATRIKA EVENTS
It has conducted more than 1500 Domestic and International Mega Events ranging from exhibitions to Public Shows, Rural Activations to Tailor-made BTL initiatives, pioneering in conceptualizing and executing consumer trade fairs. With 4 mentions in the Limca Book Of Records, we reach 80+ cities, 60 lac+ visitors by executing 100+ exhibitions per year, delivering 800+ on ground days.
MEDIA ACTION GROUP
Media Action Group (MAG) is an initiative of Patrika Group of Newspapers which aims at maximizing the potential of media as an active agent of social change. It extends to mobilizing public opinion and action in pursuit of developmental goals.
PATRIKA TV
Patrika TV is a 24X7 Satellite Hindi News channel which is going to be launched shortly from the prestigious Patrika Group. It would have the same credibility, analysis and in-depth reporting standards as Patrika has shown with variety in its reportage. It has the potential to reach entire population of Rajasthan. It reaches 7 cr Rajasthanis with a one-stop destination Patrika TV through Mobile & TV platforms.
CATCH NEWS
Catch is a contemporary digital news platform about the ideas and events shaping the world.
It aims to filter and provide news-on-the-run for an impatient new generation while offering context and insight for influencers and the deeper consumer of news.
The content ranges over everything from hard news to hard rock.
In less than 12 months from its inception Catch News has achieved a milestone by growing over 3000% with a monthly user base of 3.1 Million users (Comscore report) surpassing competitors from media groups who have been around for much longer such as Huffpost India, Scroll, Mid-day, Quint, Forbes India, Outlook,the indian talks and others. As per Similar Web, 61% of the website’s traffic is from organic and direct sources.
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