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Last Login: 03-Mar-2020
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Senior Human Resource Manager at CupShup, Mumbai
https://betav2.iimjobs.com/r/106656-hr
About CupShup:
We like to break promises? Do you too?
At CupShup we survive on cutting chai, a good dose of gupshup and as already mentioned—broken promises. We love to deliver more than expected and often find our clients smiling—see? They love broken promises too. Apart from setting new trends and creating a niche of our own in the advertising industry we work hard to stay at the top, because you see? We like the view from here. Want to take a sip out of our cup of tea? Well, you’re welcome! Something innovative is brewing and looks like you’ve got a taste for it too.
What We're Building:
Cupshup help brands reach their target audience in an exciting new way.
CupShup aims to convert the tea breaks of the country into discussion joints by advertising on the paper tea cups. This medium is clutter free, provides 5-7 minutes of exposure time and triggers discussion over tea breaks which makes a deeper impression in customer’s mind. While advertising over TV, radio leaves an option to change the channel for customer, advertising over paper tea cups is bound to make an impression in customer’s mind. We have a strong distribution network of 2000 Corporates, 500+ Colleges and 5000+ Retail Tea Stalls and all the leading airlines of India. Our unique model is helping brands in gaining access to cubicles and classroom of the country.
We like to break promises? Do you too?
At CupShup we survive on cutting chai, a good dose of gupshup and as already mentioned—broken promises. We love to deliver more than expected and often find our clients smiling—see? They love broken promises too. Apart from setting new trends and creating a niche of our own in the advertising industry we work hard to stay at the top, because you see? We like the view from here. Want to take a sip out of our cup of tea? Well, you’re welcome! Something innovative is brewing and looks like you’ve got a taste for it too.
What We're Building:
Cupshup help brands reach their target audience in an exciting new way.
CupShup aims to convert the tea breaks of the country into discussion joints by advertising on the paper tea cups. This medium is clutter free, provides 5-7 minutes of exposure time and triggers discussion over tea breaks which makes a deeper impression in customer’s mind. While advertising over TV, radio leaves an option to change the channel for customer, advertising over paper tea cups is bound to make an impression in customer’s mind. We have a strong distribution network of 2000 Corporates, 500+ Colleges and 5000+ Retail Tea Stalls and all the leading airlines of India. Our unique model is helping brands in gaining access to cubicles and classroom of the country.
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